Most organisations are failing to understand exactly what drives their business and financial performance despite placing great importance on business intelligence (BI), according to analyst Gartner.
Gartner research vice president Nigel Rayner will tell delegates at its Business Intelligence Summit at the end of the month, that traditional thinking around BI needs to change if businesses want to reap any benefits.
‘BI has been around a long time and people do get returns out of it, but it has been technology and infrastructure driven and is not addressing the needs of senior management,’ Rayner told Computing.
‘The traditional thinking around BI needs to change as businesses need to gain insight into the vast quantities of information they have,’ he said.
Businesses failing to understand business intelligence
January 18, 2007 · Leave a Comment
Categories: BI · BI Analysis · Business Intelligence

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